What exactly does a big company like Nestle get when it buys an upstart like Blue Bottle? – Los Angeles Times

What exactly does a big company like Nestle get when it buys an upstart like Blue Bottle? – Los Angeles Times

Los Angeles Times

What exactly does a big company like Nestle get when it buys an upstart like Blue Bottle?
Los Angeles Times
Big companies are good at lots of things. Managing complex supply chains. Buying in bulk to get the lowest prices from suppliers. Getting products on lots of store shelves and in front of lots of consumers. But they're not good at everything. Like
Nestle said to pay $425 million to buy Blue Bottle CoffeeSFGate


How the tech elite's addiction to fancy coffee turned Blue Bottle into a tech startupMashable
Why Nestle Just Spent $700 Million on Hipster Coffee Brand Blue BottleTheStreet.com
Business Insider –Business Standard –The Guardian –The Hindu
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